In this video, Doug Fergusson shares his thoughts on Dine America 2011 and speaks about the emerging themes at the conference.
Posts Tagged ‘Doug Fergusson’
Do You Have What It Takes For Local Marketing?

If you’ve ever considered local marketing for your brand or wondered how to better leverage the LRM campaigns you are doing, you won’t want to miss our free webinar: How to Execute a Successful Local Marketing Campaign. Registration is now open at qsrmagazine.com/webinars.
Sponsored by Synq and QSR magazine, this webinar will feature Brad Haley, EVP, Marketing CKE Restaurants, Inc. (Carl’s Jr. and Hardee’s) and Synq’s Doug Fergusson, EVP, Solutions. Brad has successfully deployed Local Marketing tactics to enable his brands to compete more effectively in this very competitive marketplace, while maintaining CKE’s brand standards and messaging guidelines. He’ll reveal best practices, challenges and solutions. Doug will add his experiences working with multiple brands and explain how technology helps streamline this process and makes it easier than ever to execute.
We hope you’ll join us on Thursday, June 24 at 2 – 3 p.m. EDT for what’s sure to be an informative and engaging event! And if you have questions or topics you’d like our panelists to address, let us know by commenting on our blog.

